Unlocking Hospitality Performance with Data

Transforming hotel metrics into actionable insights using Tableau, PostgreSQL, and Python.

Featured Analysis Projects

Booking Pace Analysis

Visualizing year-over-year room sales & seasonality insights on Tableau dashboards.

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Segment Performance

PostgreSQL & Python visualizations tracking ADR across market segments weekly.

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Forecast vs Actual

Compare forecasted and actual demand across lead times, segments, and seasons.

Details

Relocation Smart Program

Algorithm that maximizes hotel revenue by relocating bookings across room types when availability gaps appear.

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Project Highlights

Market Segment Booking Pace Analysis

Analyzed OTA vs Direct bookings (2018–2020) using historical OTB data.
Segmented bookings by lead time and grouped by weekly arrival dates.
Generated KPIs: Room Nights, ADR, Revenue by segment and lead time.
Created dynamic filters by hotel and channel in Tableau dashboards.

Booking Trends Analysis

ADR & RevPAR Weekly Insights

Tracked weekly ADR shifts and pricing volatility by segment and year.
Visualized ADR change YoY between 2018–2020 for pricing optimization.
Identified underperforming weeks and price sensitivity indicators.

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Forecast vs Actual Performance

Measured variance in forecasted vs actual room nights and ADR by week.
Highlighted segment-level forecast accuracy and booking behaviors.
Supported future model refinement based on variance tracking.

View Forecast Comparison

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